Cision is an all-in-one PR suite — media database, PR Newswire distribution, monitoring and reporting — sold to enterprises on annual contracts. If your priority is defensible earned-media measurement rather than a full comms stack, here's an honest look at how InMedia compares.
Cision is an enterprise PR and communications suite — CisionOne monitoring, one of the largest media-contact databases, and owned PR Newswire distribution — sold on annual custom-quote contracts.
| InMedia | Cision | |
|---|---|---|
| Starting price | Free plan (1 keyword); 14-day trial, no card | Custom enterprise quote — undisclosed, annual |
| Primary focus | Earned media / PR measurement | End-to-end PR suite: database, distribution, monitoring |
| AVE | Transparent — 5 verified rate-card factors | Positions 'beyond AVE' with proprietary impact scores |
| Media database / outreach | Monitoring & measurement (not a contacts database) | Large journalist/media-contacts database + outreach |
| Indian + regional-language coverage | 25 languages incl. regional Indian print | Global platform; India via APAC coverage |
| AI | Nova — AI PR & media agent, grounded in your coverage | AI-assisted monitoring & insights |
| Contract | Monthly or annual; start free | Annual contract standard |
InMedia leads with a 5-factor AVE you can itemize; Cision steers away from AVE toward proprietary impact scores.
A free plan and month-to-month options versus Cision's sales-gated, annual enterprise contracts.
Deep coverage of regional Indian print alongside news, online and social.
A purpose-built AI agent for PR and media that briefs you from your own live coverage with linked sources — where rivals offer generic AI.
We'd rather be honest — Cision is the better choice for some teams.
Cision's large, curated media-contacts database and pitching tools are built for finding and reaching journalists — InMedia is a monitoring/measurement tool, not an outreach database.
PR Newswire gives Cision first-party press-release distribution integrated with the platform.
A broad, established suite trusted by large enterprises for the full PR workflow.
Cision doesn't publish prices — it's a custom enterprise quote on an annual contract. InMedia starts free (1 keyword) with a 14-day trial on paid plans and month-to-month options.
Choose InMedia if you want defensible earned-media measurement — AVE, share of voice, alerts — across news and regional press in India and the US, without an enterprise commitment. Choose Cision if you need a full PR stack with a media-contacts database and press-release distribution and have the budget for it.
Start on the free plan, or take a 14-day trial of a paid plan. See your own coverage, AVE and share of voice in minutes.